HoCook!

An immersive restaurant stimulation cooking mobile game

Connecting communities through food culture

An immersive restaurant stimulation cooking mobile game

Brief

"How can we bridge communities with different culture?"


Since the introduction of the BNO visa route three years ago, over 191,000 Hong Kong citizens have moved to the UK in search of a better life. However, many British people may find it difficult to understand their experiences and often lack opportunities to get to know them. At the same time, Hongkongers may also struggle to integrate into British culture.


Concept

This project aims to bridge the Hong Kong and UK communities through game culture, fostering mutual understanding and reducing discrimination toward Hongkongers. By using food as a medium, the project helps Hongkongers learn where to find ingredients in the UK to recreate dishes from home, while also teaching British people how to cook Hong Kong cuisine using locally available ingredients. Through these culinary experiences, the project introduces the culture and personal stories of Hongkongers, encouraging cultural exchange and connection.

Skillsets

Figma

Illustrator

Photoshop

Wireframing

UI Design

Branding

Visual Identity

Storytelling

Team & Roles

UX Research : Trini Fong, Rachel Leung

UX Design : Trini Fong, Rachel Leung

UI Assets : Trini Fong, Rachel Leung

UI Design : Rachel Leung

Branding Design : Rachel Leung

Character Design : Trini Fong

Environment Design : Trini Fong